Transforming Your Dental Practice with Dental Plans

In this 30-minute webinar, you’ll hear from Chelsea Holland, Relationship Manager at Patient Plan Direct, and Patrycja Galonzka as they share insights, practical advice, and proven strategies to help you build a dental plan that truly works.

Launching a dental plan can feel like a big step, especially if you’re not sure how patients will respond, how quickly it will grow, or whether your team will fully embrace it. That uncertainty is something Aspire Smiles knows well.

Located right in the heart of their community, Aspire Smiles has always sought to support their patients’ long-term oral health, not just provide treatment. But when they first considered introducing a dental plan, the team experienced a very real sense of imposter syndrome. They assumed uptake would be slow and that the plan would take time to build momentum. But to be confident in discussing their new dental plan membership with their patients, the team had to change their mindset and instead of seeing the plan as something they needed to “sell”, see it as something that genuinely adds value to patients’ health.

After thorough plan training, when the whole team understood the benefits and believed in the dental plan, conversations with patients became easier, more natural, and more effective at converting patients into plan members. Thanks to the training delivered by Patient Plan Direct, the Aspire Smiles dental plan became woven into patient interactions at reception, over the phone, and in the surgery, rather than being a last-minute mention as patients walked out the door.

Now, three years on from initially joining Patient Plan Direct, Aspire Smiles’ plan membership continues to grow from strength to strength. Their success is built on clear leadership and processes, multiple patient touchpoints, and a strong practice culture where everyone is confident talking about the dental plans available. With ongoing support from Patient Plan Direct, the team has created a patient journey where the plan fits seamlessly, helping patients feel supported, valued, and motivated to stay connected to the practice.

The relationship between Aspire Smiles and Patient Plan Direct, and between Chelsea and Patrycja, is built on collaboration, partnership, and ongoing support. As Patrycja states, it’s never just a transactional service from Patient Plan Direct; it’s a true partnership.

If you’re considering launching a dental plan or growing the one you already have, Aspire Smiles’ experience shows just how vital team culture and the right dental plan partner are to long-term success. Click below to learn more.

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